If you would like to get a copy of this article emailed directly
to you, then you can click on the button below, or send an email
Business Marketing Strategies From Bill Gates, Sam Walton
and Walt Disney.
Copyright 2003 - Jeff Smith
What could you possibly learn from geeky Bill gates,
thrifty Sam Walton or "Mouse" man Walt Disney?
It's no accident these guys ended up living their
dreams and making truckloads of money.
HAVE YOU NOTICED THE TREND?
Is your eye on the Prize, rather than on adding value?
Have you noticed that online marketing has turned into
a money-grabbing, greed-induced, morally deficient
There are WAY too many online guru's, experts and noise
makers that have forgotten that the way to generate true
wealth and happiness is to add value to somone else's
It's time we re-examine what the best business marketing
strategies really are!
Bill Gates had a vision to have a PC in every home.
It wasn't to make Billions - it was because he truly
saw the potential computer applications and how they
may help educate, entertain and enrich people's lives.
Sam Walton - his vision was to not only build the best
value discount chain ever, but to employ a "family" of
employees (associates) where he would enrich their lives.
How about good ol' Walt?
What business marketing strategies can he teach us are
The biggest dreamer of the bunch, Walt Disney's past is
filled with vision and dreams of making people happy,
improving the world - making money became important ONLY
out of necessity of realizing his dream of improving
THINGS ARE JUST TOO BASS-ACKWORDS
Is it the desire for fast riches?
Are behaviors being driven by the need to maintain
unrealistic lifestyles - usually to fill in for other
voids in our lives?
Is it that we don't want to work for our success?
Is it that we don't dream anymore?
You may find this interesting --
BUSINESS MARKETING STRATEGIES TAUGHT BY
Bill Gates certainly didn't earn his Billions based on
charisma, communication ability, or his ability to
interact with his customers.
What did set Bill Gates aside from those who can only
dream about achieving what he has achieved are:
self-confidence, strong vision, passion and timing.
Very early on, Bill Gates stated that his goal was to
put a PC in every home -- he's almost achieved that
seemingly crazy statement in just a few short years.
It all started with a VISION that was backed by his own
PASSION for technology, computers, and their applications
to improving people's lives.
It was very clear that Bill Gates was not in it purely
for the money - from day one! His business marketing
strategies were based on very clear, deep purpose.
How about Sam Walton?
Mr Walton brings a few other characteristics to the table:
Extremely good understanding of his customers, unwaivering
respect for his "team" of associates, and a patience that
saw him spend years TESTING his business model - building
slow and stead growth - not succumbing to the BIG BUCK.
Sam Walton new his vision was a good one - to build a line
of discount stores that would provide even more value to
it's customers than their competitor - KMart.
By running a few stores and constantly testing the product
mix - after years, he finally arrived at the right
business marketing strategy that stuck.
Walt Disney teaches us to dream BIG - even when you are
starting with very small means.
Walt -- with little more than $40 in his pocket -- stated
that he would make great Hollywood movies someday.
How crazy must that have sounded?
What was his business marketing strategy?
He dared to DREAM BIGGER - when he decided to turn
his animation characters into multi-streamed entertainment
products including television, books, and his biggest dream
of all - Disney World.
He didn't even live to see the opening of Disney World -
but what a dream?
LET ME ASK YOU A TOUGH QUESTION?
What are you willing to do to live your dreams?
How many false starts are you prepared to have?
How much action are you willing to take in the face of many
Does your business marketing strategy reflect your
beliefs and strong purpose?
Are you willing to be true to your dreams, beliefs,
character and ethics - even when times seem really
These are questions we all must answer EVERYDAY no matter
what business or life we are leading.
Hopefully - we are able to say YES allot more than NO.
Small Business Marketing Best Practices!
Attract MORE new customers, SELL more to existing customers, MORE often with LESS
effort - No Matter What Product Or Service You Sell! Now You Can Give Your Business
An Unfair Advantage Using Innovative Marketing Tactics that Get Results FAST!
Home | Marketing Articles | Newsletter | Entrepreneur's Blog | Products | Hire Jeff | Free E Course | Resources | Make Money | Writing Courses | Writing tips | Copywriting Course | Internet Marketing | About Us | Contact Us