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July 28, 2005
Mars Cookbook - Who Said The Cookbook Market Is Saturated...
If you've been paying attention to current events, you know that -
despite the current issues with the NASA space program - there are
plans in place for a return to the moon and Mars.
Certainly, that's fuelling a great deal of interest and some pretty
interesting attempts at capturing such interest.
Take a look at this cute (and potentially very profitable book idea
- if it takes off) for a Mars cookbook.
The authors are using a similar approach to the famed Chicken Soup For
the Soul series - collecting information from submissions to arrive
at a compilation, but the idea is the real value.
Here's the article:
http://www.marshome.org/about/cookbook.html
Jeff
Posted by jbsmith at 12:38 PM | TrackBack
July 27, 2005
First Ever Edition of Infoproduct Entrepreneur Success Tips...
I'm bouncing off the walls with excitement at the chance
to improve the information we send you each week...
Something different for everyone today!
We've started a regular weekly feature called Information
Entrepreneur Success Tips - a diary of my own experiences,
successes and tips taken from real-world information product
and marketing business.
This issue of Infoproduct Entrepreneur Success Tips is packed
with information on how to speed up your information product
development, get more sales faster and improve your overall
information product marketing business - you'll love these
rapid development techniques.
You'll find information on mini-infoproduct projects you can finish
in just a few days, how to leverage other people's work and how to
become an information product detective!
Have a great week...
Jeff
Posted by jbsmith at 04:48 PM | TrackBack
July 20, 2005
Single Best Method I've Used To Turn More Visitors Into Buyers
Did you know that, on average, only 2% of visitors to your
website will purchase your product or service?
Good news, you can improve that number, quite radically by
collecting subscribers and re-marketing your site to them.
Two ways you can do that - a hard way and an easy way...
The hard way is through just offering one-time offers or
waiting for your website visitors to give you their names
when visiting your website.
What can you expect to get this way?
A trickle of email addresses, maybe a few each day that
will grow into a substantial list "some day"
Now, the easy way.
I call it the "Flypaper" method where you put up some sticky
tape and catch a whole whack of flies within hours. Now
that's more like it.
Subscribers, of course, are far more valuable than flies -
and you need to treat them that way to keep them, but drawing
them to you is actually quite easy, when you know how.
The RIGHT Way To Produce E Mini Courses That
Draw Subscribers Like Sharks To Fresh Chum
First off, its great that more people are using e mini courses
as a marketing tool, but what's SAD is that 99% of them are
turning subscribers AWAY, not attracting them.
Now, I'm going to give you some very powerful, detailed information
that improved my online marketing results by over 100% - (
incidentally, all I did was follow the exact wording and template
in Automated Income Streams http://www.create-e-mini-course.com -
I highly suggest you do the same)
Let's use this example, say you have a Stop Smoking eBook or
course you were marketing - here's how your 5-part minicourse
might look: Read The Full Article Here
Posted by jbsmith at 10:59 AM | TrackBack
July 18, 2005
What do you think...?
Writing great sales letters and websites that sell can be
learned - Yes or No?
As someone who focused his whole life on product creation NOT on
writing convincing sales letters - trust me, it CAN be learned.
My good friend Daniel Levis just sent me a copy of an incredible
compilation of the best works, interviews and tips on successful
copywriting I've EVER come across.
The single best way to learn how to write persuasive, compelling,
words that entice people to buy is to model the greatest
copywriters alive.
Here's his recent email Daniel sent to me...
As you may know, I am an avid collector and reader of books
on marketing. Particularly old books. People like Claude
Hopkins, John Caples, John E. Kennedy and others have had a
profound impact on my business.
I've got a huge stack of these treasures, and a constant eye
out for more. So I was like a hungry dog with a new bone the
other day when I received a very rare manuscript containing
little known writings from Claude C. Hopkins, Bruce Barton,
Kenneth Goode, and a whole raft of other top geniuses from
the '20's. I couldn't believe it.
http://www.highertrustmarketing.com/part/levis
It gets even better...
Sandwiched in With the classic and little known writings,
were these amazing interviews with some of today's hottest
copywriters and marketing strategists, including John Carlton,
Dan Kennedy, Yanik Silver, Joe Sugarman, Joe Vitale, Peter Stone,
David Deutsch, Alan Forrest Smith, Timothy Warnock and more!
This was just too much. These are the top "go to guys" that
all of the heavy hitters in the online world bring in for
advice, and here they were spilling thier guts.
My benefactor asked just one thing of me in return...
Would I help him to bring these wonderful resources to the
attention of other online marketers with a keen desire to take
thier businesses to dizzying new heights?
How could I say no?
Go here and take a look.
http://www.highertrustmarketing.com/part/levis
I hear you can get a sneak preview, and a special package of
incentives... but only until July 21, and then they're
gone.
Jeff Smith
P.S., Very few online marketers are even aware this particular
work exists, so you can gain a real leg up if you get in
quick. Don't miss out.
Posted by jbsmith at 09:33 AM | TrackBack
July 17, 2005
Jason's New Blog - A Great Entry!
I'm a huge fan of writers, marketers and communicators that are able to capture their readers and tell it like it is -- no bull, just clear writing about what they want to say.
Jason does it again with this posting about a student that obviously learned a TON from the genius Corey Rudl - take a look at this great sales letter as Jason breaks it down point by point for you...
Oh, and I'm hoping its obvious, but make sure you subscribe to Jason's blog using your RSS or blog readers -- his stuff is top notch.
Here's his post: http://goldblogger.com/wordpress/archives/stealing-from-one-of-corys-students/trackback/
Jeff
Posted by jbsmith at 01:38 PM | TrackBack
How Can Strawberry Tartletts Make You A Fortune?
I was picking up my morning coffee at my local Starbucks this morning,
and saw something that made me laugh so hard, I had the entire store
looking at me!
Its no secret, Starbucks based their business on an upscale clientele,
those that don't mind paying 40% more for their cup-o-joe than the
rest of the market.
Same thing goes now that they are turning themselves into music
retailer, the classics that are often available for $5 over in the
discount bin at your local record store are $18 in the Starbucks
bin.
They've also put a premium on doughnuts, pastries, coffee makers
and even cups and saucers.
Today though, it really HIT me for the first time when I saw their
newest treat - a Strawberry Tartlett, two tiny Strawberry tarts
that were so thin I could see right through them for $2!
Now, I'm pretty certain that if I didn't really pay attention,
chances are I wouldn't even notice these fine tartletts in my
mouth, let alone quench any kind of serious hunger.
But therein lies the beauty of product position and marketing.
They turned a $1 substantial Tart into a much smaller, tartlett
and charged double the money!
There are many lessons to learn here, but the main one is...Read The Full Article Here
Jeff
Posted by jbsmith at 01:25 PM | TrackBack
July 11, 2005
Attracting Wealth Into Your Life!
How do you break through procrastination, lack of motivation
and finally turn you energy into progress in your life?
Here's a hint - anyone who implies that you just need to
be more positive or set goals is - quite frankly AN IDIOT!
There are some valuable contributions by people such as
Earl Nightengale, Tony Robbins, Jim Rohn and others that
provide pieces of the puzzle, but if you are like me, its
still largely a mystery.
Until Now!
This information is quickly changing the lives of many, many
people.
http://www.infoproductcreator.com/part/vitale
Joe Vitale has done an amazing job of describing life-changing
improvement into 5 clear, easy-to-follow steps.
After studying personal improvement and leadership for many years,
I have never come across any information that puts the roadmap
to achieving everything you want in life into such a crystal
clear format.
Even more important - Joe is a living example of "walking the
talk" having used these steps to lose over 70-lbs, improve
his relationships, write a #1 best-seller and attract a brand
new BMW custom-made car and much more.
Talking with many of you, my loyal subscribers, I get the
following picture in my mind.
You are walking down the street, success is around the next corner,
but you miss it and continue to walk on to the next intersection.
Its right there, but we tend to repel the success that is
destined to happen to us - find out exactly why in Attractor Factor
program right here:
http://www.infoproductcreator.com/part/vitale
Posted by jbsmith at 01:31 PM | TrackBack
July 08, 2005
Would You Believe These Infoproducts Are Hot Sellers?
When it comes to creating and marketing our own products,
we often become our own worst enemy - self-doubt creeps in
stealing momentum from the projects.
What stops most of us from starting or finishing our products,
and achieving our goals is our lack of belief.
We struggle to believe our idea is a good one.
Doubt about the choice of topic can get in the way of us
becoming well-paid infoproduct entrepreneurs.
We wrestle with the content, not quite sure it is something
people will pay money for.
Finally, we agonize over putting a price on something as
personal as our own words, ideas and information.
If you could only erase these doubts, get rid of these limiting
beliefs you will open the floodgates to your infoproduct
business and will never look back.
Fortunately, there are two simple methods you can use to blast
through the self-doubt, stay motivated and turn procrastination
into a happy, unending supply of energy to devote to your
infoproduct business...Read The Full Article Here
Posted by jbsmith at 01:55 PM | TrackBack
July 06, 2005
Get Your Hands on 83 Quality Products You Can Resell
Hi everyone, if you could only find the right combination
of products and market, you could quickly become an
infoproduct entrepreneur, quit your day job and start your
second life - the only you will REALLY enjoy!
Now, before you think I'm going to tell you it can all happen
overnight - I'll be the first to admit, this is not an instant
riches type business.
Becoming a successful online information product entrepreneur
takes a plan, focus and most of all, the right market and product
mix.
You know me, I always suggest that you be working on your own
products - it doesn't have to be a masterpiece, it could be an
article series, a special report or an ebook - BUT work on
something.
Now, how can you FAST TRACK your infoproduct business?
Simple - by working other unique, high-quality, inexpensive
products that you license the rights to into your business.
Now, over the next few months you are going to see ALLOT of resell
rights businesses spring up offering you new content each month
to resell or re-package in exchange for a monthly fee.
Because I've focused on product development for over 10-years, I
get previews of all these sites sent to me - just in the last
week I have looked at 4.
3 of them I would not endorse, at least not yet, but the fourth
is a good one - and a no brainer for any serious infoproduct
developer.
Check out the Niche Products you get access to near the bottom
of this page:
http://www.highertrustmarketing.com/part/digitalresale/
Resale rights to more than 83 different in-demand, unique and
well written information products.
In addition, you get master reprint rights to several other
products allowing you to take content and change it in any way
you wish.
How can you use these products?
Simple - here is 4 reasons you need these products.
1. Bundle them with your products. By bundling multiple
products on the same topic together, you can easily get 50-100%
more profit for your infoproducts.
2. List building bonus. Offer a related product to your list
in return for their contact information. When you understand
that each subscriber can be worth $2-$10 for you - and that with
a bonus product you can bring in hundreds of subscribers each
day - well, you can do the math.
3. Make it viral. Turn the master reprint rights products into
a viral product
4. Build traffic using articles. You get rights to several
articles in this package as well - its still my #1 traffic
generation technique
Check it out folks, if you are looking to build out your online
infoproduct business faster, creating more profits and quicker
launch times - see if you can find anything on this list that
will help you...
http://www.highertrustmarketing.com/part/digitalresale/
PS. Best of all, even if you decide to cancel after month 1, you
get to still offer the more than 83 products forever! So, there
really is no risk.
Happy Infopreneuring!
Jeff
Posted by jbsmith at 10:58 AM | TrackBack
July 01, 2005
Podcasting Hitting The Mainstream
Just last week Apple announced the intention to support Podcasts under
its massively successful iTunes program.
Major corporations and entrepreneurs alike are taking to Podcasting like
fish to water.
What is it?
It is simply the ability to send out mp3 files to podcast receivers
or agents that enable a user to control which audio podcasts they
would like to be notified about and can download and listen to them at their
liesure.
A great example is the recently recorded mp3 Stephen Wildstrom recorded
for Business Week on "How To Copy Your LP's to Software"
You can listen by clicking over to the Business Week Site here.
20 minutes of interesting content that walks a user through solving
a problem - wait a minute - this is really just an information product
isn't it.
Therein lies the power of podcasting for delivery of both paid and
unpaid content.
You will see podcasting come up more and more for product delivery and
product marketing in the coming days.
We'll certainly follow this trend - and will be integrating this into
our marketing and product delivery where it makes sense.
Jeff
