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March 27, 2006

Podcast 19 - Answers To 5 Critical Ebook Publishing Questions

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Have you thought about writing your own ebook or making a living from the comfort of your own home by building your own ebook publishing empire?

Or, are you already struggling to work through your ebook project, or perhaps already have your first product launched, but it just hasn't seemed to have worked the way you would have liked?

Well, today's podcast will be for you as we work through 5 of the top ebook writing and ebook publishing questions we've received over the last few years.

These ebook writing obstacles stand in front of every single information product marketer at one time or another so its important that you get the answers you need to blow past and turn your ebook writing efforts into more dollars.


Its all in our latest audio version of "Information Product Publisher's Podcast"

Listen here:










Or, download the Podcast here in mp3 format:

Information Product Publishing Podcast

Note - you can download the .mp3 file by placing your mouse over the file, click left mouse button and select "Save As" to download to your hard drive.

Enjoy!

Jeff

Posted by jbsmith at 09:10 PM

March 26, 2006

InfoMarketers Zone Is Now Open - $1.95 Trial

Its finally here, and we want all of you to
see it right NOW!

Today marks the official launch of the Information
Marketer's Zone - an exclusive private members
site designed to turn your information product marketing
goals into achievable results by:

- Outlining the Exact System you need to find, decide
and test your infoproduct ideas for profit potential

- Giving you professional eBook templates you can use
to quickly package your own written information
products saving you time and dollars

- In-depth interviews with expert information product
marketers such as Joe Vitale, Yanik Silver, + 8 others
with more on the way...

- A private members forum where you can ask your peers
questions on product marketing and development or ask
us your questions privately via a private message

- A monthly Q&A Call/Chat where we answer your questions first
hand - without paying hundreds of dollars for coaching

- Advanced techniques for moving beyond $20 information
products - turning your passion into a full-time
Enterprise

- Over 20-hours of entertaining and educational videos
walking you through the entire process of information
marketing...

- A new updated Private Label Infoproduct for you to
market as you wish each month

- Much, much, more...

SO WHAT'S THE GREAT SPECIAL?

From Now Until March 31st (1-week ONLY) we will be offering
a special 60-day Trial of Information Marketer's Zone for
a mere $1.95!

That's It - no strings attached.

Our normal monthly price will be at least $27 (as you will see
by our normal order page).

This special is ONLY for you as one of our terrific
subscribers and will only last 1-week.

You can visit the main site page at the link below BUT...don't
order from the regular order page, you won't find the special
offer there.

Instead, to take advantage of the Special 60-day, $1.95 trial
you need to go to this special, temporary order page:

http://www.infomarketerszone.com/public/98.cfm

You can find out all about the site by going to the main site
at: http://www.infomarketerszone.com BUT Remember...

You will need to go to the special order page to get the
trial special...

http://www.infomarketerszone.com/public/98.cfm

Hope to see you inside the Zone!

Jeff

Posted by jbsmith at 09:07 PM | Comments (0) | TrackBack

March 25, 2006

Free Teleseminar Download - Building Your Infoproduct Marketing Empire!

Wondering about the steps it really takes to turn your thoughts about marketing your own information products online into a serious Enterprise?

You can finally stop wondering - and best of all, it won't cost you a cent.

We just posted a new teleseminar where we walked a group of eager infoproduct marketing developers through our exclusive, step-by-step process for turning out highly profitable information products.

In this teleseminar we shared:

- The 5 most important steps to building your own online information marketing empire
- How to discover pockets of high demand in line with your interest areas
- Exactly how to test for product demand AND to know which topics will sell best
- The #1 element you should be watching for to KNOW that you have a red-hot topic
- Answers to some great subscriber questions on ebook development, protection and getting your infoproduct marketing business online the right way


Downlad the full mp3 recording and PDF handout with notes here:

http://www.highertrustmarketing.com/teleseminar/call-replay.html

Jeff

Posted by jbsmith at 09:26 AM | Comments (0) | TrackBack

March 23, 2006

eBook Pricing Techniques - Get More For Your Ebook Content

How do you know what price is best for your ebook or information product package?

Or an even better question, how do you get a higher price for your ebook without impacting sales?

If you price your ebook too high, you risk slowing sales and your business underperforms, if you price it too low, you are not only leaving dollars on the table, but you are providing an opening for your competition to take the higher end of your market.

For anyone who has had to go through it, you will agree ebook pricing can seem like black magic requiring a leap of faith decision that you really have no idea is right or wrong.

Having developed dozens of ebooks and consulted with those who have had best sellers, here are 4 important techniques you can use to not only set the price of your ebook, but make sure you are getting full value for your content...

Read the full Ebook Pricing article here

Jeff

Posted by jbsmith at 09:01 AM | Comments (0) | TrackBack

March 20, 2006

Your Own Online Business Marketing "How To" Products

If you are still struggling with the steps and techniques required to launch and build your own successful information product publishing business, then you may want to take a look at this step-by-step article posted by Milana over at Accpow - a great site she has put together for coaching and mentoring those who want to get into the coaching business.

The article is titled "How To Make Your Own Fortune Creating and Marketing Your Own "How To" Products!"

Covering topics such as picking your infoproduct topic, testing demand for your infoproduct topic, understanding what is in-demand, advanced infoproduct development techniques, and the fallacy of overly competitive ebook markets, you will find many of the questions answered that come up as you build your own "How To" information product business.

Thanks to Milana for posting this article - she really has one of the better sites on the internet chalk-full of great information on extending your profession into coaching.

Jeff

Posted by jbsmith at 10:58 AM | Comments (0) | TrackBack

March 18, 2006

Which eBook Format Is Best - PDF or EXE?

Its a question that anyone interested in publishing their own information products - ebooks, special reports, newsletters, checklists, digital courses, or other infoproducts - must ask on their way to building their own information product marketing Enterprise.

Which format is best - Adobe PDF or an eBook compiler that creates an all-in-one executable file (or .EXE) for your customers to download?

I've used both formats for different reasons. Truth is, there are advantages and disadvantages to using both infoproduct formats - the best way I can help you decide is to let you know what those are.

Here's a detailed article written on the topic "Which eBook Format Should You Use, Adobe PDF or EXE?"

If you have concerns over securing your content, allowing others to download your digital content, packaging your infoproduct for selling online or which ebook format your reader's will prefer to buy - then you will find this article quite helpful.

Jeff

Posted by jbsmith at 08:10 PM | Comments (0) | TrackBack

March 13, 2006

Less Than 4 Days Before...

We announce a brand new private members site that will help you reach your goals with your information marketing business.

We've been polling many of you in the last few months discovering the biggest obstacles that stand between you are your success - then we're going to knock them down, one at a time.

You told us...

1. You Struggle to Pick Information Product Ideas That Will Sell Well. Several of you told us - its not a lack of ideas, but a lack of knowing how to pick the idea that is best FOR YOU.

2. Getting Your Product Finished. Lots of obstacles here that get in your way:

- Time and energy
- Finding content
- Writing Quickly
- Knowlege On Creating Audio/Video and Written products
- Consistent Motivation
- Making your product unique

3. Getting Your Products To Market. Definitely some of you are struggling with all the steps to bring your product to market and what tools/services are both economical as well as professional and reliable.

4. Generating Traffic. There's certainly some pain going on with some of you trying to get more traffic to your sites, and increase your conversion rates.

5. Next Steps...? Its great news that we have so many subscribers that have 1, 2 or more successful products, but they are struggling taking their business to the next level - lacking a back-end product or not being able to tie all of their sites together.

SO WHAT IS REALLY MISSING?

Surely there are products out there that already cover some of these topics?

In short - NO!

At least not in a way that teaches you the fundamentals of building your own information product marketing business - from concept through to advanced strategies to build a deep and high-value core business.

Then it struck me, how can we help people to:

1. Get the RIGHT information for building their own information
marketing business start to finish

2. Allow us to support you as you build your business - every
step of the way without charging hundreds of thousands of dollars
for Inner Circle or Costly Coaching Programs

3. Leverage A community of expertise to help motivate and arm
you with everything it takes to be an information product marketing
INSIDER before you even get started?

WE'RE EXCITED, I HOPE YOU ARE TOO...

On March 17th, we will be opening a brand new private information
marketer's resource site that will change the landscape for
the army of new product developers ready to start and launch
their own information product empire.

No, this will not be another $1,000 product launch (frankly I'm
sick and tired of seeing these high-price product launches).

What you will see is a massive help for anyone who dreams of
starting their own home-based venture marketing information to
rabid, hungry customers.

From now until March 17th, we'll be putting the finishing touches
on this powerful resource, making sure it is just right to make
a huge impact on the life of you, our most valued subscriber.

There won't be a lot of sleep, but it will all be worth it when
we see this resource turning people's dreams into reality.

I've said it before, helping people generate their own personal
fortune with information products is my life's passion - our
products have been able to help many of you in the past, but
NOTHING WILL COMPARE to what this resource will do for your life
and bank account.

Sorry we can't tell you more yet, but please watch for the BIG
ANNOUNCEMENT on March 17th. Membership will be severely limited
so that we can ensure the best results for all involved.

Now, back to work....

Posted by jbsmith at 12:13 PM | Comments (0) | TrackBack

March 11, 2006

You Guys Are Awesome!

Hi everyone, hope you are having a superb weekend!

Its finally spring up North, we're enjoying a 40-degree day up here in Ottawa - even warmer in the North Eastern states - gotta love it!

After sending out a quick notice about the upcoming free teleseminar I will be hosting on Building Your Own Information Product Empire this next Thursday night - not only have we had over 100 registrations, you guys have gone ahead and started sending me questions and topics you would like covered - without me ever really asking!!

Cool!

Keep coming with the questions and areas you would like covered - I'll try my best to get it all in. If we can't, and there is enough demand, then we'll just hold another one.

You can email them personally to me at: jeff at infoproductcreator.com (replacing the word "at" with the symbol @ of course)

If you haven't registered yet, then make sure you do in the next couple of days - those who register will get notification of a 19-page handout prior to the call and will have access to any recordings after the call.

You can register here:

http://www.highertrustmarketing.com/teleseminar/

Enjoy the weekend with your families!

Jeff

Posted by jbsmith at 04:13 PM | Comments (0) | TrackBack

March 09, 2006

Free Marketing Teleseminar - Building Your InfoProduct Empire...

Hi everyone, I've been meaning to offer a free marketing
teleseminar on building your own information product
marketing empire for several months now - its just been
tough to find the time!

In fact...

10-years in this business, and I've Never done this
before!

But March 16th you will get the chance to join me
on an exclusive, **no-charge** (other than dial charges
of course) training call where we will unveil the
entire system for building your own information product
marketing EMPIRE!

The call will be limited to the first 100 people, and
this message is going out to over 25,000 subscribers,
so please act quickly....

http://www.highertrustmarketing.com/teleseminar/

PS. I will share some really special stuff on this call
AND will reserve some time for your most pressing
questions - so join now!

We've just sent out notification to 25,000 subscribers (literally
minutes before posting this and there are already close to 100
signups -- so please book your spot now!)

Jeff

Posted by jbsmith at 11:17 AM | Comments (0) | TrackBack

March 05, 2006

Podcast 18 - Magical Information Product Upsell Techniques

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Imagine that you could magically increase the value of your $47 ebook to $67 or your $97 information package to $147 with little or no additiona effort?

We'll unveil some of our latest testing results from our own information product business and coaching experiences that indicate some very "magical" increases in profits using some powerful upsell techniques.

Also - you'll be the first to find out about our upcoming free "Information Product Marketing Empire" Teleseminar call AND...

You will discover how to best structure your free minicourse or opt-in autoresponder sequence to turn readers into buyers.

Its all in our latest audio version of "Information Product Publisher's Podcast"

Listen here:










Or, download the Podcast here in mp3 format:

Information Product Publishing Podcast

Note - you can download the .mp3 file by placing your mouse over the file, click left mouse button and select "Save As" to download to your hard drive.

Enjoy!

Jeff

Posted by jbsmith at 05:57 PM | Comments (0) | TrackBack

March 01, 2006

Information Product Publishing News Posted...

Lots to share with you this week, so I put them all together in an issue of Information Product Publisher's News

Its been a great week for talking with many of you, I'm totally pumped about some of the projects you guys have on the go.

I can't mention specific topics or markets, I don't intend on breaching confidentiality through coaching, but the doers out there are GETTING IT - they understand the power of creation high demand information products and have goals to master their industry within the next 12-months.

From the many conversations I've had - a couple of interesting questions came out which we address in our latest newsletter edition over at: http://www.highertrustmarketing.com/news/infoproduct-entrepreneur-9.html

First, some of you asked about breaking your products into a bronze, silver, gold package and how to go about upselling effectively.

Others asked about using autoresponders correctly to market your products more effectively WITHOUT offending your readers.

Still others wanted some opinions on tools and resources that are both cost effective, yet reliable as they move their information product business into high gear.

You'll find the answers to these questions in our latest Information Product Publishing News.

Enjoy - and please do keep the questions coming.


Jeff

Posted by jbsmith at 09:08 AM | Comments (0) | TrackBack