Have you ever lost a few hours of your life trying to repair your toilet?
Drip…drip…trickle…trickle…
I heard it all night as little by little the dripping water came close to driving me completely over the edge!
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When a student asked me last week what his approach to learning about online marketing should be…I thought the answer I gave him may be useful for you too…
Let me be very clear up-front though, I am not against seeking out coaching or buying a training program, I have invested in training very strategically over the years and more often than not, benefited tremendously from it.
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Embracing Social Networking
I'm sure by now you are aware of the rapid growth social networking sites like Twitter and Facebook are experiencing.
It's no longer possible to hold on to the belief that these are temporary "fads" that will disappear in a year or less, instead they have become more mainstream, larger and have even become a challenge for the major search engines as an alternative way that people will find what they want online.
More on 3 Ways To Make Twitter And Facebook Great Marketing Tools
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Whether you are just starting to build your first list or trying to revive a list of 100,000 subscribers, you need to have a plan for what content you should send them that:
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At first I saw the title of this Techcrunch blog post "What Every Entrepreneur Could Learn From Justin Bieber" and thought it was a blatant attempt to capitalize on the Bieber franchise.
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The days of talking "to" or "at" your market are gone aren't they?
Think about it, when we go to buy a book online, we pay attention to the Amazon reviews and increasingly look inside the book and may even watch a video from the author.
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Keyword Research
Getting in front of the most hungry online prospects with your web business means making sure your content, ads and sites show up when your market enter keywords they use to find the exact solutions or products they are looking for.
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It's official, the days of talking AT your target market are over replaced by a much more immersive and interactive dialog as a means of attracting, creating interest and ultimately, addressing the full wants and needs of your marketplace.
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I get asked all the time – how do I use social networking sites like Facebook and Twitter to improve my online marketing or sell more products/services and make more profit?
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It was inevitable, after the incredible buzz and training programs around systematically launching products over the last two years (started by Jeff Walker's Product Launch Formula) and continued by many other copycats since, there are now cries of scam, high-priced rip-off's and huge failures that ruin the reputation of some pretty big name internet marketing guru's
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