How Important Is Your Product Development Plan?

 Soon after you come to the decision that creating and marketing your own information products is one of the key foundations for online marketing success, the next question pops into your head…

"If I have a financial goal in mind - say $100K for sake of argument - do I develop a $500 product right out of the shute or should I create multiple $17 e-books, or some combination of these?  Where do I start?"

You may have already guessed, this was an actual question from one of my coaching clients and although the system for working through an entire online marketing product plan is included as part of Information Markter's Zone, not everyone is a member (yet), so I figured it's time to share the system we have refined over the last several years to work backwards from a financial goal quickly generating your own winning product development plan.

It's in this free article here:  "What Product Strategy Should You Use"

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