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"Infoproduct Entrepreneur Success Tips"

Welcome to our new format.

Back when I first launched my first newsletter in 2000, it was a full 4-5 page, highly organized and structured newsletter.

After much thought, a year ago, I switched to a single article model - and that worked well - short, sweet and very imformative was the feedback I received from many of you great subsribers.

There are many smaller pieces of information I'd like to pass on now though - little tidbits that will really help your businss.

The idea is still to give you maximum content, as quickly as we can.

So here's my attempt at more value, still keeping things readable and short...love to hear your comments.

Jeff

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Sewing The Seeds

We're right smack dab in the middle of it, aren't we?

It's the hot, lazy, hazy days of summer, and sometimes its just plain tough to get motivated isn't it?

Especially when sales slow in July and August, if you are motivated by the quick fix of orders coming in, July and August can be a little tough to deal with...

BUT...This is the PERFECT time to be sewing the seeds for the high volume periods starting in September.

Now, writing a 200-page ebook may be too much for you to even consider, but what about a 20-page report?

How about a telephone interview or series of email interviews on a topic of your choice.

Or here's something to get started with...write a 5-7 part minicourse using the template available from: http://www.create-e-mini-course.html

Create a benefit-oriented webpage to market your minicourse and either give it away to collect subscribers or put a price on it and sell it.

Imagine you are in a market that you do not yet have a product for, not quite sure what your market wants or you are looking to earn some quick dollars by marketing affiliate products - then putting together a minicourse is an excellent way to start building your marketing base.

No matter what your ultimate dreams, goals and objectives in this wonderful business of information marketing - get started with something - ANYTHING where you are developing content.

Challenge yourself - create your next minicourse in the next 14-days. Launch your list building machine by mid-August. By fall, you will have your first profit center, and well on your way to building your own infoproduct empire.

***************************************
Think Beyond Your First Product

You may be struggling with your first product, its true, often the first one seems like the most challenging - like the first time you ride a bike.

How do you get past that fear?

Think multiple products and longer term.

Once you create you first book, ebook, report, or audio/video product, it can lead you into many different opportunities - speaking, teleseminars, seminars, workshops, additional information products, higher-priced bundles, membership sites, etc...

To trick your mind, make it less paralyzed with your first product - try thinking about 2-3 products in a year, building multiple profit centers within your market.

By focusing longer term, your mind will be diverted away from fearing your first task or project.

Suddenly, getting your first product out is simply step 1 on your road to success - NOT the sole vehicle for your success.

Give it a try next time you find yourself undergoing a case of self-sabotage.

*****************************************
Don't Think You Have To Do It All Yourself.

My latest ebook - due out in the next couple of weeks, is an innovative look at meditation, yoga aimed at the achievement-oriented professional.

Am I an expert on Yoga? No - I have tried it periodically, and do believe in the benefits, but an expert - definitely NOT.

What I did do is play detective for 2-days, researching top selling Yoga products, surveying Yoga enthusiasts, seeking out Yoga trends, performing keyword searches, visiting Yoga studios, and so on... It was quite fun, its a blast playing product detective.

These days, I actually get paid substantial amounts to play product detective - nice way to make a living.

From the research, I identified 4 possible angles - sub-niches and corresponding demand. After considering possible channels to market for each, I selected the topic aimed at professionals.

Next, I knew exactly the questions my audience would want answered - some they told me directly, others were obvious from talking with the market.

All of this took me less than 1-week.

I pulled the questions into an outline for my book, organized the questions into chapters, then headed over to Elance and posted a project where I specfically provided my best bidders with the exact outline I wanted them to use.

For less than $200, I had a 70-page ebook, to which I added another 2 chapters and an introduction to complete the book at just over 100 pages - all in less than 3-weeks!

Could you follow the same system?

You focus on identifying opportunities, while others develop the content - its definitely one approach to enhancing your product development.

This entire system is explained - in detail - in our "Ultimate Information Entrepreneur's Success Package" over at: http://www.infoproductcreator.com

***************************************

That's all for this week, I wish everyone a happy and safe weekend, enjoy your friends, families and freedom.

Sincerely,

Jeff Smith
http://www.highertrustmarketing.com
http://www.infoproductcreator.com
http://www.create-e-mini.course.com
http://www.creating-infoproducts.com



Book Writing Resources


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© 2004 Higher Trust Marketing